Strategy & Business Development

Do you feel stuck? Perhaps a little overwhelmed?
Do you feel like you need to move forward, but not sure what to do? 


Kaizen Kiwi is a New Zealand based Boutique Agency with Global Experience. Business Strategy, Analysis and Business Development. Our focus areas are marketing, content websites and SEO and Social Media Strategy.

As part of our dedicated strategy work, Kaizen Kiwi conducts one on one training and coaching within the areas of Business Strategy & Development.

With many years of international experience, we take a large picture approach for SME's, identifying opportunities locally as well as internationally to guide your business moving forward.

We coach businesses in how to improve existing processes and identifying new opportunities. We look at developing new services, products/product lines and/or export opportunities among other things. Marketing strategy and online presence are important parts of the whole picture. We will leave no stone unturned.

Even in challenging times, there are fantastic opportunities
- you just need to know where to look and how to act on them!

We work with Business Strategy & Development in mainly two ways:

Project Work: A defined scope of work with a clear outcome and tangible delivery points, often with clearly defined start and end dates. This type of work often includes implementation in areas identified as needing improvement and is shorter in time frame than coaching. Sometimes, if the client is tech sassy, with the new knowledge acquired of what needs doing, and having learnt best practices, the client undertakes most or all of the implementation work.

Business Coaching: A different approach, this is type of work is more directed to long term goals, and together we will identify areas of your business that need attention. Partial goals are set up, working towards, and ensuring you are on the path towards your long term goals, personally or as a business. We will meet either once or twice a month to follow up on progress made, setting new tasks, and following up on progress made so far. We act like a sounding board, and you will have a safe and confidential environment where you can voice concerns and work through problems that arise in your business, as well as capture new opportunities in the best way.
    Flexible in time commitment each week, we work according to your needs and availability. Prices depend on the length of project and complexity of your needs. Read more about coaching here.

    Each and every project or coaching programme is tailored to your specific needs so don't hesitate to contact us today to discuss your unique business needs and circumstances.


    The Importance of Storytelling

    All marketing, and ultimately the success of your new business, relies on one thing: storytelling. In order to tell your story in the right way, the first step is identifying your ideal client and ask yourself: WHO is your customer?

    All our strategy work start with a workshop where we conduct a number of exercises, ultimately will leading to identifying your ideal customer, and crafting your unique value proposition. This in turn will guide all strategy work that comes after, to ensure that your values align with those you are trying to attract, in order to get the most out of your marketing activities.

    • Management Capability Development 50% Co-Funding

      Businesses may be eligible for support under the Management Capability Development Fund, which offers businesses up to 50% co-funded support for management coaching and training services to build management capability within the business.

      Find out more by visiting 
      their website, or CONTACT US TODAY!

    • Get in touch today to discuss your project! 

      Co-funded or not, we offer a FREE 30-minute discovery call to all potential new clients to fully understand your needs, and in order to be able to offer you the right service and support.



      A 6-month one-on-one training program customised to meet the management capability gap of the business owner and / or business manager.

      Increase your knowledge in all areas of your online business and its development, including:
      Competitive Advantage, E-commerce, Marketing & Social Media, Client Management, Strategic Planning, and Promotion/Lead Generation Techniques.



      Before letting us undertake a whole online presence audit, ensuring that your website is set up to convert traffic! The audit includes SEO, "look and feel" of the website, language, and the whole customer journey through to checkout and delivery.

      We'll deliver a written report on the state of your website and all your social media channels, including best practices, with tips on how you can improve all of these, rank higher and convert more.



      The KYC WORKSHOP is structured into 2 x 90-minute sessions that help you identify your ideal customer and outlines clear, tangible ways of how to communicate and interact with them in the best possible way for their specific values - ultimately leading to more leads & sales.


      Some 'homework' is expected in-between sessions.


    Need Help? We offer a FREE 30-min discovery call to all prospective clients. We want to understand your unique circumstances and how we can service you best. Contact Us Today!